The High Street Fashion Awards have been launched on ITV’s popular morning show, Lorraine.
ITV have selected their online interactive platform partner, Tectonic Interactive to provide the voting service. the vote runs from Monday 11th may to 12.00 noon on Monday 18th May 2015.
It is key for ITV to have robust and reliable platforms when asking the viewing public to interact with our shows. Tectonic have proven themselves to be reliable and consistent in developing this platform.Ann Cook, Director of ITV Interactive
ITV, quite rightly, has exacting standards to ensure that a high profile and popular vote works seamlessly. Following the successful introduction of in-app voting for The X Factor, we are delighted to provide a new service, web voting, for Lorraine’s High Street Fashion AwardsAndy Shaw, Tectonic Interactive’s CEO